Market Research Intern
- Nature:
- Department:
- Pay:
- Duration:
- Location:
- Timing:
- Internship
- Research & Development
- Unpaid
- 3 - 6 Months
- Remote (Work from Home)
- Flexible
Greetings from the DigiSocium Team!
We are pleased to inform that we are inviting applications for “Market Research Intern” in our Internship Program, supporting our strategy and content teams with the research that shapes how we market Canadian immigration practices.
About Us
DigiSocium is a dynamic digital marketing agency specializing in services for niche audiences. We develop innovative and results-driven marketing strategies, ensuring our clients build impactful online and offline presences. Our mission is to empower businesses by providing top-quality marketing solutions that connect them with their target audiences in meaningful and lasting ways.
About the Role
Are you curious about why customers choose certain services, how businesses position themselves, and what makes one market opportunity more promising than another? DigiSocium is looking for a detail-oriented “Market Research Intern” to support market analysis, competitor research, audience research, and opportunity identification for our agency and clients.
This is an unpaid, part-time internship with flexible hours, open to both current students and recent graduates.
Requirements
- Currently pursuing or recently graduated in Business Administration, Marketing, Economics, Commerce, Research, Communications, or a related field is preferred. Relevant coursework, personal projects, or extracurricular experience are also welcome.
- Interest in marketing, research, analytics, or the Canadian immigration services market is preferred.
- Strong research, information-gathering, critical-thinking, and analytical skills, with the ability to evaluate source credibility, verify facts, identify patterns, compare information, and draw evidence-based conclusions.
- Good written English and the ability to communicate findings clearly and concisely through research summaries, spreadsheets, comparison tables, and presentations.
- Proficiency in Google Workspace and Microsoft Office, particularly Sheets, Excel, Docs, Word, and PowerPoint.
- Familiarity with online research tools, industry databases, competitor analysis, customer segmentation, market research, or digital marketing is an advantage.
- Ability to use AI research tools responsibly while independently verifying information, documenting sources, and ensuring accuracy.
- Proficiency in Canva to transform complex market research data, competitor analyses, and consumer insights into highly professional, visually engaging reports and presentations.
- Strong attention to detail, curiosity, initiative, and a willingness to investigate beyond initial search results.
- Ability to work independently, manage multiple assignments, meet agreed deadlines, and collaborate effectively with a remote team.
- Professional, ethical, and collaborative approach, including responsible handling of confidential information.
- Must have reliable access to a laptop or desktop computer, a phone, necessary research tools, and a stable internet connection.
- Available for a flexible, part-time remote internship, with a commitment to agreed working arrangements and responsibilities.
Responsibilities
Responsibilities include but are not limited to:
- Collaborate with the DigiSocium team to conduct market and industry research to identify relevant business categories, customer segments, geographic markets, emerging trends, and growth opportunities for DigiSocium and its clients.
- Research the Canadian immigration services market, including Regulated Canadian Immigration Consultants (RCICs), immigration law firms, and related service providers, to understand industry dynamics and online marketing practices.
- Analyze competitors’ services, positioning, publicly available pricing, target audiences, websites, content, social media activity, and marketing strategies.
- Research audience needs, customer questions, search behaviour, preferences, and publicly available feedback to identify content gaps and marketing opportunities.
- Monitor industry developments, relevant IRCC policy updates, and changes in search engines, social media platforms, and AI-powered search tools that may affect our clients’ marketing strategies.
- Investigate how immigration-related topics and service providers appear in AI search tools, and document relevant visibility patterns and observations.
- Gather information from credible sources, including official websites, industry publications, professional directories, reports, and publicly available business resources.
- Identify potential client segments, organisations, business leads, and service opportunities using agreed target-market criteria and appropriate public information.
- Collect, organize, and analyze quantitative and qualitative data to identify patterns, competitive differences, market gaps, and potential opportunities.
- Maintain structured research databases, competitor trackers, market maps, comparison tables, and other internal documentation.
- Prepare concise research briefs, reports, and presentations that communicate key findings, potential opportunities, source references, and research limitations.
- Verify facts, assess source credibility, distinguish confirmed information from assumptions, and maintain accurate, traceable research records.
- Collaborate with business development, SEO, content, social media, and project teams to align research with business objectives and share actionable insights.
- Handle confidential business information and research materials responsibly.
- Perform other reasonable research-related duties as assigned.
- required.
What We Offer
- Hands-on experience conducting market research that informs real business and marketing decisions, including competitor analysis, customer research, market segmentation, and opportunity assessment.
- Exposure to the Canadian immigration services market and the evolving role of search engines, social media, and AI tools in how people discover professional services.
- Practical opportunities to apply research insights to business development, SEO, content planning, and marketing strategy.
- Guidance and mentorship from strategists, with constructive feedback to strengthen analytical thinking, research methods, and professional reporting skills.
- Opportunities to produce research briefs, competitor comparisons, and presentations for real projects, helping build a portfolio of practical work.
- Collaboration with professionals across business development, marketing, content, and strategy.
- Flexible remote working arrangements aligned with agreed schedules, responsibilities, and deadlines.
- Opportunities for continued learning, increased responsibility, and potential future paid assignments based on performance, reliability, availability, and business needs.
- Certificate of completion and a performance-based reference letter upon successful completion of the internship.
- Availability of Training and Learning materials to improve skills.
How to Apply
If you enjoy research, critical thinking, data organisation, turning information into useful insights and meet the above criteria, we’d love to hear from you! Please submit your resume, portfolio, and a brief cover letter detailing why you’re the perfect fit for this role. Be sure to select “Market Research Intern” in the form below.
We look forward to seeing your application and potentially welcoming you to our team!
IMPORTANT NOTICE:
Accepted file formats for resume: PDF and DOCX only.
Maximum file size: 4 MB.
